Shell is collaborating with other brands to spread their message of innovation. This is part of a content strategy we developed on platforms of Wayne Parker Kent. 

Shell is collaborating with other brands to spread their message of innovation. This is part of a content strategy we developed on platforms of Wayne Parker Kent. 

Shell x Toyota

Creative Producing
Shell is focussing on innovation and for their focus in 2017 (the future of living and mobility) they requested native video content. 

To get their message across these videos were supposed to feel as genuine as possible. By discovering and experiencing innovation we used two platforms (WANT & Manners) to showcase the content. 

As a creative producer I developed the concept, wrote the script and guided the production team. See the result below: